IndiGo is India’s largest and most preferred passenger airline and amongst the fastest growing airlines in the world.We have a simple philosophy: offer fares that are affordable, flights that are on time, and provide a courteous and hassle-free travel experience across our unparalleled network. We show that low cost does not mean low quality. With our fleet of over 320 aircraft, we operate well over 2000+ daily flights, connecting over 118 destinations (of which 32 international), welcoming 100 million customers on board last year. We have an industry leading on-time performance and one of the highest customer NPS in the Indian spanet. At IndiGo, we will continue to extend our scope, by spreading our wings internationally, developing from a domestic carrier to a global aviation giant.

Department: Web and Mobile

Location: Gurugram

Work mode: On-site

Job Summary:

We are seeking a highly skilled and experienced Lead Adobe Analytics Professional to join our Digital Experience team. The ideal candidate will have a strong background in Adobe Experience Cloud, particularly Adobe Analytics, Google Analytics, Firebase and a proven track record of implementing analytics for public-facing digital portals in the retail or transportation domains. This role requires a strategic thinker with hands-on expertise in analytics implementation, data governance, and cross-functional collaboration to drive data-informed decisions.

Key Responsibilities:

• Lead the end-to-end implementation and optimization of Adobe Analytics across digital platforms.
• Collaborate with product managers, UX designers, developers, and spaneting teams to define KPIs and ensure accurate tracking of key metrices.
• Architect and maintain robust tagging strategies using Adobe Launch or Tag Manager.
• Translate business requirements into technical specifications for analytics tracking.
• Analyze user behavior and product performance to generate actionable insights and recommendations. Experienced AEP management.
• Develop and maintain dashboards and reports using Analysis Workspace, Power BI, or other visualization tools.
• Ensure data quality, governance, and compliance with privacy regulations (e.g., GDPR, CCPA).
• Mentor junior analysts and contribute to building a data-driven culture within the organization.
• Stay updated with the latest trends and capabilities in Adobe Experience Cloud and digital analytics.
• Seeking a data-driven professional to manage and optimize Google Analytics implementations, turning insights into actionable strategies for business growth
• Implement and manage Adobe Web SDK for efficient and scalable analytics deployment.

Required Skills & Qualifications:

• 10-14 years of experience in digital analytics, with at least 5 years in Adobe Analytics.
• Strong experience in product development environments, especially for customer-facing portals.
• Experience in Google Analytics
• Hands-on expertise with Adobe Launch, Adobe Target, Adobe Audience Manager, and Adobe Experience Platform (AEP).
• Proficiency in JavaScript, HTML, and tagging frameworks.
• Experience in retail, transportation, or similar industries with high user engagement.
• Strong analytical and problem-solving skills with a data-driven mindset.
• Excellent communication and stakeholder management skills.
• Bachelor’s or Master’s degree in Computer Science, Information Systems, Marketing, or a related field.
• Hands-on experience with Adobe Web SDK for streamlined data collection and integration.

Preferred Qualifications:

• Adobe Certified Expert (ACE) in Adobe Analytics or related certifications.
• Experience with A/B testing, personalization, and customer journey analytics.
• Familiarity with data layer design and server-side tagging.

• • Exposure to cloud platforms like AWS, Azure, or GCP.

At IndiGo, we believe in the innate strength of an energetic, diverse, and inclusive workforce, where the viewpoints and life experiences of our employees help us foster strong connection with all our customers. Our diversity equity and inclusion efforts are designed to attract, nurture, and advance the lives of our employees and customers irrespective of their, but not limited to, gender, race, color, religion, caste, creed, ethnicity, origin, language, social and economic status, sexual orientation, persons with disabilities, nationality, age, marital and maternity status.

IndiGo does not charge fees for Job Interviews, Registration, Verification or Offer Letters. All Official communication will be from verified IndiGo IDs (e.g., xxxgoindigo.in). Please report any fake job offer to eco.goindigo.in

At IndiGo we are committed to fostering an inclusive and equitable workplace. All employment decisions are made solely on the basis of merit and qualifications, without regard to a candidate’s gender, race, color, religion, caste, creed, ethnicity, language, sexual orientation, marital status, maternity status, disability, or social and economic background’