Position Summary:
JetBlue’s TrueBlue is an award-winning loyalty program with a rapidly increasing customer base and an expanding network of partnerships. JetBlue is looking for an Analyst Loyalty Redemptions, to be based at JetBlue’s Support Center in Long Island City, NY.
The Analyst Loyalty Redemptions is responsible for developing and executing overall strategy for TrueBlue point redemptions and point sales. The Analyst is a thought leader with the goal of optimizing the customer redemption experience and managing marketing activities to drive revenue growth and strengthen engagement.
Essential Functions:
- Plan, launch, and evaluate marketing campaigns by working with Marketing, Revenue Management, Sales and other commercial partners
- Manage and optimize TrueBlue point sales by coordinating with internal stakeholders and external business partners
- Review redemption performance across JetBlue’s partners and collaborate with the partnerships team to optimize the customer experience
- Collaborate with Digital teams to optimize the customer redemption experience across platforms
- Partner with the finance and revenue accounting teams to ensure accurate cost and revenue forecasts are in place
- Other duties as assigned