Deliver business value through Right and Fast partnership
The future is what we make it.
When you join Honeywell, you become a member of our global team of thinkers, innovators, dreamers and doers who make the things that make the future. That means changing the way we fly, fueling jets in an eco-friendly way, keeping buildings smart and safe and even making it possible to breathe on Mars. Working at Honeywell isnt just about developing cool things. Thats why all our employees enjoy access to dynamic career opportunities across different fields and industries.
Honeywell is charging into the Industrial IoT revolution with the establishment of Honeywell Connected Enterprise (HCE), building on our heritage of invention and deep, on-the-ground industry expertise. HCE is the leading industrial disruptor, building and connecting software solutions to streamline and centralize the assets, people and processes that help our customers make smarter, more accurate business decisions. Moving at the speed of software, we are creating, innovating, and delivering solutions fast, challenging the way things have always been done, piloting new ways for all of us to work, and expecting our successes to set new standards for our customers and for Honeywell.
Honeywell is looking for a Customer Marketing Specialist to be responsible for driving demand and delivering top line growth, through HCE and cross-channels. The candidate will be responsible for execution of integrated, multi-step marketing programs supporting revenue and brand goals. The candidate should bring experience with outbound marketing, particularly demand generation in a B2B, enterprise environment, for technology or software. This is a hybrid role located in Atlanta GA.
KEY RESPONSIBILITIES
- Execute effective and results-oriented integrated marketing campaigns, such as email, direct mail, and events to build pipeline and grow the companys business
- Execute marketing plans
- Accountable for demand management programs across channels to drive growth and customer experience
- Deploy and execute co-marketing programs with channels, ensuring clear objectives, measurable outcomes and demonstrated return on investment
- Drive profitable growth through effective Demand Generation campaigns and customer experience enhancements.
- Partner with Product Marketing to ensure go-to-market messaging and content align to required needs for marketing campaigns
- Partner with Digital Marketing leadership to ensure campaign plans ladder and align to Honeywell and HCE marketing campaign plans
- Consult across the Connected businesses on effective strategies for generating customer demand, aligned to customer buying behaviors and the individual business go-to-market models
- Manage projects within allocated budget; provide accurate and timely forecasts of spending
YOU MUST HAVE
- Minimum of 2 years of experience in B2B marketing
- Experience executing marketing programs
- Ability to understand how strategic objectives translate into market-specific campaigns and tactics
WE VALUE
- Bachelors Degree
- Experience in working in building technology or with software company
- Project management experience
BENEFITS
Benefits provided may differ by role and location. Learn more at benefits.honeywell.com.
