As an Online Booking Channels Manager at airBaltic, you’ll play a key role in shaping our digital sales and customer journey across multiple platforms. This is a chance to showcase your expertise in e-commerce at the leading airline in Baltics, enjoying professional growth opportunities, competitive pay, health insurance, and unique travel benefits along the way.
We will entrust you to Conversion & Optimization
Oversee sales performance across the airBaltic website, mobile app, affiliates, and metasearch platforms
Track Internet Booking Engine (IBE) funnel performance – sales share, look-to-book ratio, conversion rate, drop-off rate, ancillary attach rate and revenue per booking
Propose and implement initiatives to improve IBE funnel performance
Optimize ancillary attach rates to maximize revenue per booking
Offers Management
Ensure that relevant and accurate flight offers, fares and extra services are consistently displayed on airBaltic.com and the mobile app
Localize content for key spanets (Baltics, Nordics, Western Europe, CIS)
Leverage AI-driven tools and capabilities to personalize offers and improve sales performance
Collaboration
Work closely with E-commerce UX & UI, Content and Web Pricing teams, Revenue Management, Digital Marketing, Customer Experience, and IT to improve customer experience from landing page to flight departure delivering seamless digital sales performance
What you will need to succeedHigher education in E-commerce, Project Management, Business Management, or related field
3–5 years experience in E-commerce (airline or travel industry preferred)
In-depth understanding of airline/travel industry distribution, booking engines and ancillary services merchandising
Analytical mindset with hands-on experience in Google Analytics, BI dashboards, and Microsoft Clarity
Experience with A/B testing tools (e.g., Optimizely, Google Optimize, VWO)
Experience working with Atlassian JIRA and Confluence
Strong communication and stakeholder management skills
High level of responsibility, accuracy and attention to detail
Proven leadership, collaboration, and project management skills to drive initiatives end-to-end
Fluency in English (additional languages considered an advantage)
