Kia ora!
Air New Zealand is continually capturing the worlds attention for its great culture, outstanding customer service and innovations that are truly cutting edge. Youll very quickly discover that we are all about our customers and people.
We have an exciting opportunity to join our Brand and Marketing team as Senior Brand Manager (Senior Brand Specialist).
The role you will play:
Reporting to the Chapter Lead Brand Strategy, youll lead the delivery of world-class global brand marketing strategies, plans & communications that will grow global brand awareness and relevance and improve commercial returns. As a brand leader and guardian, youll ensure the brand is well integrated, understood and delivered across all touchpoints in global markets.
Essential will be your outstanding leadership, communication and relationship building skills. You will be confident, resilient, and flexible, with the ability to challenge the status quo, and deliver on results. Youll be an expert in brand strategy, with the ability to both think holistically and be on the tools.
About the team:
Within the wider Brand and Marketing Chapter Area, the Brand Centre of Excellence is comprised of brand strategy, content marketing and social media. We have the privilege of working on some of career defining initiatives - including new brand communications, Safety Videos and partnerships such as Department of Conservation, All Blacks and Black Ferns. With ambitious growth aspirations, theres never been a more exciting time to be a part of Air New Zealands brand story.
What you will bring:
- Significant experience working at a strategic level and driving large brand strategies from discovery and development through to execution.
- Passionate about building brands that connect and resonate with New Zealanders, and disrupt and capture the hearts and minds of customers globally.
- Experience driving high performance relationships with agency partners, branded partners, ambassadors and suppliers.
- Excellent verbal and written communication skills, with the ability to build strong working relationships internally and externally across all business levels.
- Experience managing marketing budgets to ensure effective cost control and achievement of targets.
- Experience in applying trends, and industry, market, and customer insights to shape marketing strategies.
- High learning agility and flexibility in dynamic environments, with the ability to lead those around you in a structured and supportive way.
- While not mandatory, experience working in an Agile model is advantageous.
- University graduate with 8+ years of brand management, marketing and communications experience.
In return!
Youll join a fun and collaborative team who put our brand at the heart of everything we do. Youll play your part in helping Air New Zealand connect our customers to one another and to the world.
If this role sounds like the opportunity for you, apply now with your most recent CV and Cover Letter.
Please note, we are unable to accept applications via email, please apply via our Careers site. If we find our ideal candidate/s ahead of the close date, we may close the role early.
D&I statement, accessibility and Maori proverb (non-safety sensitive roles only)
At Air New Zealand, we are proudly committed to diversity, equity and inclusion and believe in creating a truly inclusive workplace where everyone can be themselves and thrive. Our people are our greatest asset – because while everything else we do in our operation can be replicated by our competitors, it is our people that truly set us apart. We are firm believers in celebrating the differences and diversity of thought our people bring to their roles.
Whāia te pae tawhiti kia tata. Ko te pae tata whakamaua, kia tina. "Seek to
bring distant horizons closer. Once near, seize them and make them your
reality."
At Air New Zealand, we are proudly committed to diversity, equity and inclusion and believe in creating a truly inclusive workplace where everyone can be themselves and thrive. Our people are our greatest asset – because while everything else we do in our operation can be replicated by our competitors, it is our people that truly set us apart. We are firm believers in celebrating the differences and diversity of thought our people bring to their roles. We encourage candidates from diverse backgrounds, including those with a disability, additional health and mental health needs, and/or are neurodiverse to apply for our roles.
If you have encountered any accessibility barriers and require further information or reasonable accommodations to our recruitment process, please reach out to the recruiter listed on this job advert so they are able to support you to freely participate equitably in our recruitment and selection process.
Whāia te pae tawhiti kia tata. Ko te pae tata whakamaua, kia tina. "Seek to
bring distant horizons closer. Once near, seize them and make them your
reality."
