Position Title: Senior Analyst, Loyalty Cobrand Capabilities
Position Summary:
The Senior Analyst, Loyalty Cobrand Capabilities is responsible for managing the roadmap and implementation of new cobranded credit card enhancements (platform or card benefits) for the U.S. and International JetBlue Credit Card programs with the goal of delivering an enhanced experience for existing consumer and business card members.
The Senior Analyst will work closely with the Loyalty, and IT teams along with our co-brand issuer(s) and payments partners to articulate the planned roadmap of enhancements. This role will also work in conjunction with the Cobrand Acquisition team to ensure that our cobranded credit cards are optimized across JetBlue’s booking path channels (website, mobile app etc.).
Essential Responsibilities:
- Manage the development of the joint roadmap between the U.S. Co-Brand team and our cobrand issuer(s)
- Monitor performance and distill insights as a result of the implementation of card enhancements or new product launches
- Represent JetBlue as the day-to-day point-of-contact with co-brand partners
- Serve as an internal workgroup liaison, partnering closely with the internal Loyalty & Co-Brand team to understand overall program strategy and roadmap and facilitate discussions to inform and determine business and communications needs
- Work closely with the Loyalty & Cobrand Strategy team to identify different audience segments to drive existing card member spend
- Partner with the Digital/Tech teams to develop new capabilities to improve cardmember engagement
- Support Co-brand team with cardmember and crewmember events
- Other duties as assigned
Minimum Experience and Qualifications:
- Bachelor’s degree in Business or a related field; OR demonstrated capability to perform job responsibilities with a combination of a High School Diploma/GED and at least four (4) years of previous relevant work experience
- Three (3) years of airline or loyalty experience
- Ability to meet tight deadlines and handle multiple projects simultaneously
- Ability to manage multiple competing priorities in a fast-paced environment
- Ability to manage business partners
- Deep understanding and passion for the loyalty and co-brand space
- Creating and analyzing marketing metrics (tactics, budgets, Return on Investment (ROI))
- Strong interpersonal skills, amicable and professional demeanor
- Available for occasional overnight travel (10)
- Must be in possession of valid travel documents with the ability to travel in and out of the United States
- Must pass a pre-employment drug test
- Must be legally eligible to work in the country in which the position is located
- Authorization to work in the US is required, this position is not eligible for visa sponsorship
Preferred Experience and Qualifications:
- Three (3) years of credit card co-brand or loyalty experience
- Two (2) years of business strategy or performance optimization experience
Crewmember Expectations:
- Regular attendance and punctuality
- Potential need to work flexible hours and be available to respond on short-notice
- Able to maintain a professional appearance
- When working or traveling on JetBlue flights, and if time permits, all capable crewmembers are asked to assist with light cleaning of the aircraft
- Must be an appropriate organizational fit for the JetBlue culture, that is, exhibit the JetBlue values of Safety, Caring, Integrity, Passion and Fun
- Promote JetBlue’s 1 value of safety as a Safety Ambassador, supporting JetBlue’s Safety Management System (SMS) components, Safety Policy and behavioral standards
- Identify safety and/or security concerns, issues, incidents or hazards that should be reported and report them whenever possible and by any means necessary including JetBlue’s confidential reporting systems (Aviation Safety Action Program (ASAP) or Safety Action Report (SAR))
- The use of ChatGPT or any other automated tool during the interview process will disqualify a candidate from being considered for the position.
Equipment:
- Computer and other office equipment
Work Environment:
- Traditional office environment
Physical Effort:
Compensation:
- The base pay range for this position is between $66,000.00 and $103,100.00 per year. Base pay is one component of JetBlue’s total compensation package, which may also include access to healthcare benefits, a 401(k) plan and company match, crewmember stock purchase plan, short-term and long-term disability coverage, basic life insurance, free space available travel on JetBlue, and more
