The Vice President of Marketing will lead the design of the company’s strategic marketing plan and be responsible for execution of the plan. In this role, the Vice President of Marketing will oversee and/or perform the duties required to achieve company branding goals and establish a foundation for

Vice President, Marketing

jetAVIVA • 
Austin, Texas, USA
Position Type: Permanent
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Job Description:
The Vice President of Marketing will lead the design of the company’s strategic marketing plan and be responsible for execution of the plan. In this role, the Vice President of Marketing will oversee and/or perform the duties required to achieve company branding goals and establish a foundation for long-term growth of jetAVIVA. This role reports directly to the Chief Operating Officer and will gain regular alignment on strategy consistent with jetAVIVA’s brand, competitive advantages and revenue objectives.
 
The ideal candidate for this role is creative and takes initiative, detailed oriented in planning, skilled in project management and communication, and thrives in a fast-paced environment. They would also be proactive, have an ownership mentality and be extremely solution oriented.
 
Duties and Responsibilities:
  • Converts strategies into action plans that deliver on marketing growth opportunities
  • Ensures we have a holistic view of the marketing plan that is anchored in the brand strategy, including but not limited to development of an integrated marketing calendar.
  • Ensures quality, on-time delivery of marketing programs and assets across multiple channels to support brand strategy.
  • Manages Marketing Specialist and Marketing Admin roles within the organization.
  • Works with content team to develop, maintain and refresh creative materials
  • Develops and executes on marketing related to our core markets, including but not limited to, monthly market updates, printed market reports, model-specific video reviews and more.
  • Manage and leverage media relationships as needed to ensure consistent representation with industry press outlets
  • Develop and oversee execution of industry event strategies.
  • Proactively identify and execute opportunities for public relations outreach and write and distribute press releases
  • Review brand website for regular updates related to effective execution of brand strategy
  • Occasional travel required
Job Requirements:
  • Knowledge and proficiency in marketing and branding, including consumer definition, situation assessment, financial analysis, and marketing plan development
  • Experience developing and running marketing campaigns
  • Experience utilizing data and measurement to drive decisions.
  • Experience communicating concepts, engaging and influencing at all levels of organizational leadership.
  • Ability to adjust communication style such that it is effective with various audiences
  • Ability to exercise appropriate judgment by using information and knowledge to make timely, effective decisions
  • Ability to mentor and train others on work processes/procedures
Education and Experience
  • 7+ years of relevant work experience with at least 3 years in a brand marketing role
  • Previous experience managing a team
  • General Aviation Industry experience is preferred
  • Demonstrated excellent verbal and written communication skills required
  • Knowledge and comfort with the use of computers and various programs and information systems including, but not limited to: Google Suite, Microsoft Office, CRM, Marketing Automation Platforms, and Dropbox a plus.
Manager: The Vice President of Marketing will report to the Chief Operating Officer
 
About the Company: jetAVIVA is the authority on owner-pilot turbine aircraft, offering acquisition and sales services, backed with the experience of completing hundreds of transactions, as well as providing acceptance and training services in all production light turbine aircraft. jetAVIVA is focused on providing Clients with comprehensive services to choose the right aircraft and operate it with maximum efficiency and safety.
Salary Range: Neg-Neg
Relocation:
Travel:
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